Audio/Visual — the equipment and services covering sound, video projection, screens, lighting, and related technology.
AV is one of the largest variable costs in an event budget. It encompasses microphones, sound mixing, PA systems, video screens and projectors, lighting rigs, LED walls, and livestreaming equipment. AV companies typically provide a technical crew — including a sound engineer, lighting operator, and video technician — to set up, run, and strike the equipment. A detailed AV brief is essential to receive accurate quotes.
Load-In
The process of bringing all equipment, staging, and décor into a venue before an event begins.
Strike
The process of dismantling and removing all equipment and décor from a venue after an event ends.
PA System
Public Address system — the microphones, amplifiers, and speakers used to deliver sound to the audience.
Sound Check
A pre-event test of all audio equipment with performers or presenters to confirm levels and quality.
Line Check
A quick technical check of each audio input to confirm it is connected and functioning before a full sound check.
Tech Rehearsal
A run-through of the event programme focused on technical elements — lighting, sound, video, and transitions.